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Internet Basics

Online Commodities

Consumer and Creator

1. Creator = Consumer

2. The Active Consumer

3. “Creator-GTM”

3.A. Where the Viral Things Are

4. The Anonymous Economy

5. Pre-founder: People-focused investing

Content is King -- Bill Gates, 1997

Things To Do.

Work to Be Done

Statements; No Mission

⬜ Creator Financing

Untraditional Talent

Villains/Heroes, Love/Technology

Creator Extras

A Spectrum of Influence

Influencing Influencers

Investment

Total Content Market (TCM)/Content TAM (C-TAM)

“Organic” = unpaid?

Rethinking Consumer LTV

Introducing: On-Page Collaboration, LiveWriting, anti-Press Publish

VC Managers: Finding your style

Women’s Consumer (2022)

Translation

“GenZ”

Personal Journal

An intro to Personal Journal

Alcohol and VC

How to be Jealous

Not On Your Side

“Pedigree”

“Levers”

“Cleanup”

“Examples”

My love letter to Journalists

Unfortunately

Why I dropped out

Advice for a Y1/Y2 woman in VC

Advice for a Y3 woman in VC

Women and Wikipedia

Manifesto

Dating in Your Industry

Invest in the Opposition

Forced Content.

Me & Paul

Very Specific Advice

So Not Done

Very Specific Advice

This is completely anecdotal. And if this topic comes off as toxic or is… that’s fair.

I get asked a lot of about the “Just Press Publish” movement, my Anti-Publish thesis, and why I absolutely love physically slow & manicured content. Like textbooks… or books in general.

Even if I try to keep this as product or tech-based as possible, it is very personal to me. There are two reasons for this:

A Waste is a Waste

There is absolutely nothing more wasteful than a half-baked idea being presented and not fully fleshed out. I am a firm believer that good ideas can come from anyone at any time without any pedigree needed to get it done. Whether it gets funding/gets executed might be a different conversation, but America is a great marketplace of ideas and not everything revolves around funding, so it’s an irrelevant point that a VC has to make!

The entire publishing industry was created on the value of making, clarifying, trying, editing, and distributing ideas. Basically, working on ideas and getting them out there.

Make Hard things Pretty

I grew up in a predominantly White neighborhood my entire life. I also grew up intellectually in Obama-times, which meant that I felt the freedom to explore Black culture and most importantly literature. Naturally, I fell in love with specifically Black poets.

Just like in my Why People Make Things, I was focused on how the most powerful (in the impactful sense… less so in the highest grossing sense) creations come